A paid acquisition system for a longevity practice.
The offer, the ads, the funnel, the tracking and a live dashboard, built as one system.
Vita VedaThe situation, the build, the result.
Vita Veda is a longevity and preventive medicine practice that needed to reach new patients who had never heard of it. A longevity program is hard to grasp from a standing start.
We packaged the offer for cold traffic and built the paid acquisition system in depth: ads, creative, funnel, pixel and CRM. We also built a live tracking dashboard showing spend, leads and calls.
The practice has a paid route to new patients and a single view of what each part of it produces. Ads stay inside Meta's rules for health advertising.
What we did, in order.
Packaged the offer for cold traffic
A longevity program is hard to grasp from a standing start. We rewrote the offer so a stranger understands the problem, the outcome and the next step within seconds.
Built the ads and creative
The ad structure, the creative and the copy were built to reach the right audience while staying inside Meta's rules for health advertising.
Built the funnel and conversion tracking
A video page, an application and a booking step, with the pixel and conversion tracking installed so Meta learns to find qualified people.
Connected the CRM and the dashboard
Leads move through a CRM pipeline with automated follow-up, and a live dashboard shows ad spend, leads, calls and results in one place.
What the business has now.
- A cold-traffic offer a stranger can understand
- Paid acquisition built end to end and tracked
- Qualified leads routed into a followed-up CRM pipeline
- A live dashboard from ad spend through to booked calls
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